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Camas Washougal Post Record:Washougal Town Square signs Dayley Dance Academy

Open house for Dayley Dance Academy will be held Monday

By Dawn Feldhaus

Tuesday, February 15, 2011

Dayley Dance Academy is expanding to downtown Washougal.

The academy, which offers ballet, modern, contemporary and jazz instruction for all ages, has signed a lease to open in Washougal Town Square, 1700 Main St. Academy Director Sarah Dayley said she will also continue to operate her studio inside the Cascade Athletic Club at Fisher’s Landing, in Vancouver.

An open house at the Washougal studio is planned for Monday, from 2 to 8 p.m. It will include demonstration classes and opportunities to pre-register. Classes are scheduled to begin Tuesday, March 1.

For more information, call Dayley at 521-2763 or visit

Meanwhile, additional spaces remain available to lease in Washougal Town Square. The $13 million development, which opened in the summer of 2008, is owned by Washougal Town Square LLC. For more information, call Chris Gering at 335-1945 or log on to

Camas Washougal Post Record: Hearth opens in Washougal Town Square

New restaurant cooks pizza and other dishes with a wood-fired oven.

David Garcia, owner of Hearth Wood Oven Bistro, said he is on “Cloud 11” as he prepares to open the restaurant Wednesday. Pizza toppings include Kalamata olive, vegetable, pepperoni and lamb curry. In addition to seasonal fruit desserts, HEARTH features a variety of wines from the Northwest, California and Italy. Hearth Wood Oven Bistro, 1700 Main St., Ste. 110, is open Wednesday through Saturday, from 4:30 to 9:30 p.m., and Sunday, from noon to 7 p.m. For more information, call 210-7028 or visit

Vancouver Business Journal: Live, Work and Play in Clark County

Washougal Town Square featured in the VBJ

Mixed use developments offer community, sustainability, convenience


July 24th, 2009

Work out at the gym, grab a cup of coffee, go to work, then pick up fresh produce and meat for dinner on the way home – all without going near your car.

Sound like a fantasy? It’s reality for those who make one of Clark County’s “live-work-play” developments their home.

All About Community

According to Next American City, a national quarterly magazine about making cities better, “live, work, play” is marketing talk for the less sexy term, “mixed-use development.”

But there’s more to “live – work – play” than just mixed-use development, said Wes Hickey, manager of Lone Wolf Investments, which is developing Washougal Town Square. It’s less about development than improving the community and establishing a long-term vision.

Hickey said Washougal Town Square, which offers retail and office space, as well as underground parking, is at about 25 percent occupancy, with six business tenants including a massage studio, a psychologist, a financial planner, a physical therapy office, and an ice cream store. A seventh tenant, 3E Enviro-Sciences, will be moving in soon. Hickey said he looked for business tenants that “care about how they do business and that believe in Washougal.”

Echoing Hickey’s assessment of what “live – work – play” really means, 3E’s vice president of sustainable practices, Kerri Alstrom, said “ultimately it was the sense of commitment and momentum toward sustainable practices” that attracted them to locate their corporate headquarters at Washougal Town Square.

Similar interest in building a sense of community led Umpqua Bank to open a “neighborhood store” in mid-May on the corner of Esther Street and 8th, in Esther Short Commons, a “live – work – play” development in downtown Vancouver.

“We wanted to provide an inviting place to hang out,” said Lani Hayward, Umpqua’s vice president of creative strategy. “Our store engages people to do more than cash checks and make deposits.”

For example, the branch offers a computer café, a community calendar, local vendors’ wares, and a large sidewalk space that will be used for community events.

The Chicken and the Egg

Pam Lindloff, associate vice president at NAI Norris, Beggs and Simpson, handles office and retail leasing at Vancouvercenter, another downtown Vancouver “live – work – play” development. Lindloff said that filling office and retail space is a “cat and mouse game.”

“Retailers look for rooftops [residents] and office tenants,” she explained, “but office tenants and residents look for retail suppliers.”

Hickey agreed, saying “office and retail feed off each other.”

You could see this principle in action at Battle Ground Center, another large “live – work – play” development in Clark County, when the Battle Ground Community Library opened in May.

Carmen Villarma, president of The Management Group, which handles Battle Ground Center’s marketing, said that 36,000 people pass through the library each month, and this has helped bolster existing tenants and attract new  ones. For example, Laurelwood Brew Pub will open soon, the Bones Steak and Chop House will open Au gust 20, and LuLu’s Boutique and My Favorite Things will open this fall.

Making it Work

Villarma identified the economy in general, and availability of financing in particular, as the major challenge of filling the office and retail space at Battle Ground Center.

“It takes money to start a business,” said Villarma. “If the availability of credit would loosen up just a little bit, developments like ours would see so much more activity.”

Hickey stated that people should understand that developing a successful “live – work – play” community takes time.

“The first phase is the most difficult,” said Hickey. “You need people to believe in the vision, and develop energy.”

Hayward underscored the importance of long-term vision when participating in these types of developments.

“To get the space you really want, you’ve got to go in early and pay the price,” she said.

Four Unique Developments, One Common Theme

Clark County is home to four large “live – work – play” developments. Each has its unique features and feel.  However they have one common goal:  create a place where people can feel at home, and meet all their needs without having to roam. Here are some details about each of these developments.

Battle Ground Center

Covering 108 acres, this project features single family dwellings, townhomes, retail, office, and industrial space. Later this summer, said Carmen Villarma, president of The Management Group, they plan to begin building 118 apartment units.

  • Battle Ground Village — 140,000 RSF retail center consisting of nine buildings already completed
  • Battle Ground Corporate Center — 12 shovel-ready office/medical pads
  • Commerce East Industrial Park –divisible and shovel-ready 12-acre parcels
  • The Oaks at Battle Ground Village — 40 townhomes (under construction)
  • Sixth Street Station/Commerce Parkway —
    167 single-family homes

Esther Short Commons

Bounded by Esther and
8th Streets, Esther Short Commons offers affordable housing, retail and office space, as well as easy access to I-5, Esther Short Park, and the outdoor Farmer’s Market

  • on the east side, the City of Vancouver leases
    8,500 sf of retail space (previously the indoor farmer’s market) from the Vancouver Housing Authority
  • on the north side, a separate property manager handles more retail space
  • 160 apartment units


Three high-rise buildings offer luxury condos and penthouses as well as office and retail space.

  • North Tower has seven floors of office and retail space, and four floors of condos
  • Total of 165,000 sf office space
  • Other two residential towers have a total of 194 units
  • underground parking

Washougal Town Square

A collection of four architecturally distinct buildings situated around a landscaped public plaza, this project takes up an entire city block, with the goal of serving as a community gathering space.

  • 22,000 sf retail space
  • 25,000 sf office space
  • 88 underground parking spaces

The Columbian: Block Party

BY DEAN BAKER, Columbian staff writer

WASHOUGAL – After transforming the city’s downtown core this year, officials and business leaders say they intend to keep city center renovation on a roll in 2008.

“We’re hoping to break ground on Block 9 in the middle of 2008,” said Wes Hickey, referring to construction planned by his company, Lone Wolf Development, on the corner of Love and Main Streets.

That’s directly across Main Street from Lone Wolf’s new $13 million Washougal Town Square mixed-use development.

Block 9 will be a much smaller project, providing additional office and retail space in the city center.

Hickey said development of his other two downtown properties will follow.

On Block 7 at 16th and C streets, some condominiums or apartments are planned, with construction to begin in 2009, followed by development of Block 8 on three-quarters of a city block at Main between 16th and 17th Streets, including a specialty grocery store.

In other downtown planning, Pendleton Woolen Mills in designing an expanded outlet store and retail complex for its property on Pendleton Way.

Tunnel vision

The city is angling for finances to build a pedestrian tunnel under state Highway 14, linking its renovated downtown with Steamboat Landing and the dike trail. It leads eastward for two miles to the new Capt. William Clark Park at Cottonwood Beach and Steigerwald National Wildlife Refuge, where more trails, parking and tourists amenities are planned.

“Our intention is to complete the tunnel in mid- to late-summer and to open in late September,” said City Administration Nabiel Shawa. “And, of course, 2008 is Washougal’s centennial year, so we plan lots of activities and opening the tunnel then and call it something like the Portal to the Columbia.”

The city also expects to upgrade the Steamboat Landing area at the south end of the tunnel where it connects to the dike trail, as well as Pendleton Way leading to the tunnel, Shawa said.

E Street widening

Across the BNSF tracks from the downtown renaissance, Washougal plans to widen 26 blocks of E Street. The city has landed $5 million in grants for the project from Sixth to 32nd Streets, with a continuous left-turn lane and a roundabout at 17th Street, replacing the present traffic light.

Two miles to the west, Killian Pacific is building The Crossing on the northwest corner of Third and C Streets, one block north of state Highway 14. A Columbia Credit Union office, a Quiznos deli, a Starbucks coffee and a dentist’s office are intended in the 20,000-square-foot building, planned to open in March. Another 80,000-square-foot building also is planned for the 4-acre site.

The Port of Camas-Washougal also plans to develop 14.7 acres along the river, although it has backed away from the proposed $350 million, 65-acre RiverWalk project after it failed to purchase some of the private property involved.

Tenants sought

In the city center, Lone Wolf is shopping for tenants for its new Town Square. Psychologist Martha Martin and Hickey’s own Lone Wolf Developments office plan to be the first tenants. Others are likely to come along in good time, Hickey said.

He said he feels good about the development, although it needs some occupants.

“It’s going good,” he said. “You’re trying to do something new, to bring a vision to downtown, to do something a little bit different, and that obviously takes a lot of time, effort and patience. I think you’ve seen similar things in downtown Vancouver, trying to re-establish that urban core. You’ve got to work at it.”

Hickey said the outside shell of the Town Square is complete, and that will encourage prospective tenants.

“We felt once people could see it and touch it, that would be when you can start marketing. People will be able to see how it fits into the community, and we are optimistic about leasing.”

He pointed out the city has wrapped up a $6.5 million downtown overhaul of Reflection Park, adding a 70-foot campanile tower that can be seen from state Highway 14, as well as rebuilding downtown streets, laying in brickwork, widening sidewalks, adding underground utilities, water fountains, trees and bike racks.

Eventually, the city also wants to re-engineer access to Washougal from state Highway 14, possibly placing a roundabout traffic circle at the intersection, slowing traffic a bit so tourists have a chance to be attracted by the new amenities developing in the old river town.

Did you know?

Washougal’s population is 12,980, double what it was eight years ago, making it the 14th-fastest-growing city in Washington.

Washougal has annexed 2,000 acres of hillsides overlooking the Columbia River, and many upscale homes now fill much of that land.

Camas-Washougal Post Record: Washougal Town Square project nears completion

Downtown development seeks additional tenants

By Dawn Feldhaus
Post-Record staff

For Dr. Martha Martin, the decision to relocate her office to Washougal Town Square was an easy one.

Martin, a psychologist, has been seeing clients in her Weir Street Plaza office in Camas, for three years. The opportunity to move into the newest mixed-use development in downtown Washougal was too good to pass up, she said.

“That decision was made before the ground was broken,” Martin said. “I saw the drawings at the old Thriftway and thought it would be terrific.

“Washougal Town Square offers more space for me to do classes and workshops, as well as offer several support groups,” she added. “I will have the use of a conference room, which is located near my office. This is more convenient for me and for clients, since everything will be at the same location and quite comfortable with access to all the other amenities in that area.”

Read the rest of the story in the Dec. 18 issue of the Post-Record